“zeb very quickly brought a lot of knowledge to our institution”

Gregor Neuhäuser, member of the board of directors of Grafschafter Volksbank in Lower Saxony, explains how zeb was able to give his bank and its 351 employees a decisive boost in terms of sustainability.  

Nachhaltigkeitsstrategie Grafschafter Volksbank (Podcast)

Initiative

“In 2020, we started to seriously deal with the topic of sustainability, supported by zeb. It was clear to us that this topic would become increasingly important, especially for our corporate customers. A two-day workshop helped us quickly define new strategic guidelines for our business and implement different measures at operational level, such as appointing and training sustainability ambassadors, who have been continuously promoting various sustainability-related topics ever since.” 

Transformation

“The economy is facing this major and necessary transformation, and policymakers want the financial industry to play a crucial role in this process as a lender and financial intermediary. As a Volksbank, we recognized the great opportunity to position ourselves on a level playing field with our customers as a regional partner for sustainability – which also meant that we had to increase our own sustainability efforts in order to be more credible.” 

Advising customers

“Our customer advisors should work their way into the topic of sustainability and provide our customers with holistic advisory services. A training program by zeb very quickly provided our institution with a great deal of knowledge regarding the role of banks in the transformation, which allowed us to address sustainability topics in our communication with customers. zeb helped us formulate the right questions, create checklists, study business models and research into funding opportunities. We are now truly in a position to discuss the requirements of sustainability in depth with all our customers.” 

 

 

You can learn more about the project in the  zeb podcast episode featuring Gregor Neuhäuser (German only):

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