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Your way to Pricing Excellence

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Pricing Excellence

The price is regarded as the greatest lever for the profitability of a bank or savings bank. Corresponding investments therefore pay for themselves very quickly. In their current book "Your way to PRICING EXCELLENCE", zeb authors present the basics, challenges and success factors for better pricing and enforcement.

To order a book, please click here.

zeb's international pricing excellence team designs and optimizes for private and corporate clients: 

  • Current account models
  • Account finder
  • Securities and custody accounts
  • Credit prices (under MARZIPAN, agree21 etc.)
  • Loyalty programs and total customer pricing. 

Order our new free hub for quick analysis of the willingness to pay on accounts now.

This publication is only available in German. Are you interested in a presentation of our results and a further exchange of ideas? Then feel free to contact us.

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Thank you for your interest. Please fill out the form to receive a link to the complete document via e-mail.

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Feel free to contact us

Peter Klenk, zeb

Dr. Peter Klenk

Partner

Further reading

zeb is a thought leader in the field of financial services. Please find a selection of our recent publications below.

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European Asset Management Study 2024
The asset management industry is currently under considerable pressure.
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zeb.market.flash. Issue #49: On track for success but complex subjects ahead
This issue gives a compact overview of the most important developments in the global banking market in Q2 2024.
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The impact of geopolitical risks on Swiss Banking
The current geopolitical situation is becoming increasingly uncertain. Geopolitical threats and actions are influencing financial markets, particularly affecting Swiss banks.
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European DLT and Digital Assets Study 2024
The study shows that many institutions have continued to drive their DLT/DA agendas - and that the window for hesitant financial institutions is closing.
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ESG in regional banks
In a world characterized by rapid change, regional banks are facing a multitude of challenges. One of these, which is increasing in importance, is the topic of sustainability or ESG.
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ESG implementation study: Europe’s banks under the microscope
Between ecological ambition and economic reality
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Although uncertainties remain, banks can start preparing.
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Psychological safety in organizations
Psychological safety is finding its way onto the agenda of decision-makers, also in the financial services industry. It promotes a positive corporate culture and thus the company’s success.
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By physically showcasing the bank’s value proposition, the branch of the future becomes a place for interaction, collaboration and community.
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zeb.market.flash. Issue #48: A splendid start into a potentially challenging year
Commercial real estate in turmoil and vulnerability of Western European banks.
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zeb.market.flash. Issue #47: Caution is advised despite positive outlook
2024 – transitional year to a new equilibrium.
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zeb.market.flash. Issue #46: Rate hike cycle coming to an end
The central banks’ balancing act of tackling inflation without stalling the economy is going into the next round.
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Corporate Banking Study 10.0
This corporate banking study reveals how to take full advantage of these opportunities – and in which three fields of action you need to set the course for growth.
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How banks in Switzerland can prepare for possible future regulations
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Misfortune or systemic imbalance?  Lessons and consequences of recent bank failures for banking supervision in the euro area.
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zeb.market.flash. Issue #45: Regulatory gaps between the U.S. and the euro area.
The banking turmoil in March 2023 caused some U.S. banks to fail, while euro area banks remained stable. Our detailed comparison reveals existing regulatory gaps between midsized U.S. banks and euro area banks.
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The collapse of Silicon Valley Bank and Credit Suisse in March 2023 caused significant turmoil in global banking and beyond.
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Private Banking Study Austria 2022
Our analysis of the private banking market in Germany identified challenges and opportunities in times of crisis.
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How can banks and savings banks develop sustainable process management that gets more out of it?
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Private Banking Study Germany 2022
Our analysis of the private banking market in Germany identified challenges and opportunities in times of crisis.
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With challenging times ahead, banks start to brace themselves amidst bleak economic outlook. But the question remains: is there a universal framework of value drivers?
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Challenges and success factors for realizing the full potential of Robotic Process Automation.
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How banks can contribute to reducing the energy consumption of buildings – and benefit from it.
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Retail Study Switzerland
How banks can contribute to reducing the energy consumption of buildings – and benefit from it.
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How banks can contribute to reducing the energy consumption of buildings – and benefit from it.
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Efficient and customer-oriented credit processes are drivers for banks and savings banks. The current, now 3rd edition of the credit study takes up this topic.
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How did the deposit business fare in the past, how will it develop and what is the current playing field across Europe? Is a “battle for deposits” looming?
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Q1 2022: Post-war economic perspectives and impact on banks
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Payments are spearheading innovation in the financial industry. So how will Europeans pay for things in future?
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Why the effort of establishing a culture of success pays off.
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Q4 2021: The green investment challenge for banks.
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The agile banking race is on and will not leave financial planning unchanged.
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Stop the money flow from illegal activities and disrupt the criminals involved with advanced analytics.
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Q1 2021: Inflation on the horizon – bank stocks are rallying
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More and more companies are taking the step from limited cloud pilots to a more comprehensive use.
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Study and new simulation tool: Check out the potentials of  your processes.
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European Asset Management Study 2019
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Pricing is the biggest lever for profitability.
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Sustainable change of teams and cultures.
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Developing a risk-bearing capacity concept.
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